Branding the Culinary Experience with Heart
Rosebowl Restaurant offers a memorable dining experience with authentic, flavorful dishes made from traditional recipes. Known for its aromatic biryanis and rich curries, Rosebowl combines quality ingredients, freshness, and warm hospitality. The restaurant’s inviting ambiance and exceptional service make it a favorite spot for food lovers seeking comfort, taste, and satisfaction.
- Industry: Food
2.0x
Increase in online orders after branding launch
Service Provided
About
Creating a Distinct Brand Identity That Captures Rosebowl’s Warmth and Flavors
Rosebowl Restaurant, known for its flavorful and diverse menu, wanted a brand identity that matched its food and values. Their existing visuals lacked consistency and emotional connection with customers. The goal was to develop a cohesive, attractive, and memorable brand experience — one that could work across signage, packaging, social media, and in-store touchpoints. Our team stepped in to understand the essence of Rosebowl and translate it into visual and verbal identity elements that reflect their culinary philosophy, hospitality, and atmosphere. The result is a strong brand presence that resonates with both new visitors and long-time customers.
Recommendations
Guide the Process and Solve Problems
A weekly, executive-level decision mechanism to guide the process and solve problems as they arise.
“We wouldn’t have gotten to where we are today without Kirel. The Kirel team spent time with us to better understand our processes and where our bottlenecks were.”
Rebecca Roy
H&N – CEO & President
